By Simon Duffy

The biggest nightmare for a new car owner is to be left by the side of the road, according to a new BuyingAdvice.com survey. Despite rising fuel costs, increased safety options and a myriad of design choices, the most popular attribute most new car buyers look for in their purchase is reliability.

Asked to rank their priorities when considering a new car purchase, a sample of over 4,000 new car buyers showed that the three elements that were at the forefront of their decision-making were reliability, fuel efficiency and safety. Each of these factors was either the leading or second most important factor by a substantial majority of respondents.

Reliability was chosen as most important by 28 percent of the sample, while 26 percent named safety as their leading concern and 24 percent selected fuel efficiency. These same three factors also led the results for the second most important factor implying that these three components taken together are the dominant decision-influencing traits for buyers. ... Read Full Article